Deb D Web Creations

Author: Deb Dager

  • Top 5 Things to Cover on your Website

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    • Contact Information – Don’t make it difficult for customers to find you! Provide contact information on every page and a link to a contact page on every page.
    • Sales Copy – Content is King! This is what make a ‘browser’ change into a ‘buyer’.
    • Clarity – Communicate right away what you are about and how you can help.
    • Reason to come back – Keep your content changing and up to date. Having a Blog or ‘News’ is a great way to do this. Blogging is also great SEO (Search Engine Optimization).
    • Social Media Integration – Make a connection, you may not like it, that’s ok.

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  • Tricking Google

    Google is constantly changing the way it ranks sites. It does this to keep a step ahead of people trying to ‘cheat’ a ranking. Google can often tell if someone is trying to trick it into getting an artificially high ranking. A site can even get banned altogether from Google – not good for business!

  • Links to other sites

    Google looks at other pages that link to your site to determine how high your site should appear in a search. Google counts each link to your website as a ‘vote’ in popularity. If other sites link to your site, it must be a good one. It is good to find other sites that would make sense to link to your site.

  • Microformats

    Web 3.0, also known as the Semantic Web, provides for the identification of items on a web page via microformats. Marking up names, events, and locations on a website enable Google Map listings, exporting contacts to your address book and more. In the footer of this website, words such as name, company, phone number, etc, have been labeled with their appropriate microformats. This markup allowx the data to be exported into contact programs such as Yahoo contact. All of this can be done via a single mouse click.

  • Domain Names

    The words that are used in a domain name are very meaningful to search engines (Google, etc). Often a business name is used for the domain name which is fine if people know the name of the business they are searching for. But better option might be to use the keywords that might be used in a search. Search engines can also ‘read’ a domain name better if keywords are separated by hyphens (-) rather than being smashed together (dog-grooming vs doggrooming) This is something to https://www.canadianpharmacy360.net/.

  • Page Rank

    A page rank is a number between 0 and 10 which Google give to every page it indexes. This number is based on the number and quality of other web pages that link to it. The page rank is important but it is only one of the factors that determine which page ranks well for a given keyword.

  • All Caps

    Only use words that are all capitalized in a few places. Words in all caps draw attention to themselves but they are hard to read. Changes in letter size in a word make it easier to read. It is better to use color, boldness, or a font size increase to call attention.

  • Keywords

    Don’t put the keywords to your site just in images. Search engines (google) do not read images. Search engines are ‘blind’ to images. The keywords that potential visitors might use to a site should be in the text of the site, preferably in the first 200 words of the page, and labeled with the appropriate html tag.